Alex Ballantyne

Alex advises Healthwords on growth and content. He was the founder and CEO of NetDoctor, a leading online digital health publisher active in nine European geographies, which was acquired by Hearst. Alex was then appointed CEO of Hearst Digital and led the transition of Hearst Magazines into the digital age. Alex grew subsequent digital businesses, including disruptive health insurance models and workplace and individual well-being services. His involvement with Liva Healthcare resulted in its online diabetes lifestyle coaching app being adopted nationally by NHS England.